Monday, February 19, 2007

GOLD'S GYM SEEKS MR. PUNIVERSE!!!

GOLD’S GYM LAUNCHES THE ‘MR. PUNIVERSE 2007’ CONTEST!!!!

February 19, 2007, (Scottsdale, AZ)… America’s fitness icon, Gold’s Gym announces its Valleywide contest to select the first official ‘Mr. Puniverse 2007’ titleholder. Calls for entries are taking place now through Wednesday, February 28th. The final pageant will be held on Friday, March 2, 2007 at Flicka’s Bar and Grill located at 2003 N. Scottsdale Road in Scottsdale from 8pm to 10pm. Entry for the contest and Flicka’s are both free, however Flicka’s is only open to adults 21 years of age and up with a valid driver’s license.

This contest is the first of its kind for the Phoenix area franchise. It provides Gold’s Gym the opportunity to educate the public about good health and highlight the mental and bodily benefits of physical fitness- all in a humorous and fun forum. The Mr. Puniverse title will be held by one muscularly underdeveloped male who will act as a Gold’s Gym ambassador for the remainder of 2007. The titleholder will be given a plan to develop more muscle and increase fitness skills throughout the year. Progress will be documented and updated regularly.

Scrawny but courageous men wishing to compete for the title of ‘Mr. Puniverse 2007’ must be at least 21 years of age and weighing a maximum of 145 pounds. Contestants must be willing to participate in the pageant which includes a swimsuit competition, demonstration of fitness related skills, answer trivia questions and more in front of a live audience to compete for the title. A panel of local judges will make the final decision as to who will take home the crown on Friday, March 2, 2007.

The winner will receive a free lifetime membership to Gold’s Gym, a one-year free membership for a friend or family member, personal training, Gold’s Gym fitness apparel, along with the opportunity to represent Gold’s Gym throughout 2007.

There are several ways to register as follows:

1) Entry forms are available online at www.goldsgym.com (search Phoenix, Arizona locations), at www.theedge1039.com and at any of the five Valley Gold’s Gym locations.
a. Entry forms and photos can be emailed to mr.puniverse@click-marketing.net or mailed to: c/o Click Marketing Solutions, 20 E. University Drive, Suite 309, Tempe, AZ 85281.
2) Several promotional events for onsite entry are scheduled over the next two weeks. Locations and times are available online at www.theedge1039.com, “Instant Gratification” page.
3) Call 1-877-GOLDS-10 for information.
4) Go to one of the five Valley Gold’s Gym locations (see below).
Gold’s Gym has been an American fitness icon for over 40 years. In 2002, consumers identified Gold’s Gym as one of the most recognizable brands in the sporting goods industry. It is also one of America’s top brands. On a global scale, Gold’s Gym has over 25 million members and is the largest gym chain with over 650 gyms.
It is the gym of preference for amateur and pro athletes, as well as the entertainment industry, and anyone else who is serious about fitness. There are five Valley locations (Mesa, Ahwatukee, North Scottsdale, Gilbert, and Peoria) and two additional locations will open soon in Avondale and Cave Creek. For more information about Gold’s Gym including a group fitness schedule, visit www.goldsgym.com.
For media credentials, interviews and demonstrations, please contact Yvette Craddock of Click Marketing Solutions at 480.968.3354 or via email at Yvette@click-marketing.net.
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